Astro Teller, the CEO of X (formerly Google X), has spoken extensively about what makes a "moonshot" – a term coined by X to describe ambitious, groundbreaking projects that aim to solve complex problems using innovative technologies. Here are some key points from Astro Teller on what makes a moonshot:
- Big problem, big impact: A moonshot aims to solve a significant problem that affects a large number of people, and has the potential to make a substantial, positive impact on society.
- Radical solution: A moonshot requires a radical, innovative solution that is 10x better than existing solutions, not just incremental improvements. This often involves combining multiple cutting-edge technologies in new and innovative ways.
- High risk, high reward: Moonshots are often high-risk, high-reward endeavors. They require significant investment, and there’s a high chance of failure. But if they succeed, the payoff can be enormous.
- Scalability: A moonshot should be scalable, meaning that it has the potential to be applied to a large number of people or situations, making it a viable solution for a significant problem.
- Technological breakthrough: Moonshots often require a technological breakthrough, which can be a new material, a new algorithm, or a new way of thinking about a problem.
- Interdisciplinary approach: Moonshots often require an interdisciplinary approach, bringing together experts from multiple fields to tackle a complex problem.
- Long-term focus: Moonshots require a long-term focus, often spanning several years or even decades. This allows teams to iterate and refine their approach, overcoming obstacles and setbacks along the way.
Examples of moonshots that X has pursued include:
- Self-driving cars (Waymo): Developing autonomous vehicles that can safely transport people and goods.
- Project Loon: Creating a network of high-altitude balloons to provide internet access to remote or underserved communities.
- Google Glass: Developing a wearable computer that can provide users with real-time information and assistance.
- Project Wing: Creating a drone-based delivery system to transport goods quickly and efficiently.
According to Astro Teller, the key to successful moonshots is to be willing to take risks, experiment, and learn from failure. As he said in a TED Talk, "The most important thing is to be willing to try, to be willing to fail, and to be willing to learn from that failure."