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GROHE Showcases ‘Pure Joy of Water’ at Milan Design Week 2025
At Milan Design Week 2025, GROHE presents its innovative Aqua Gallery, transforming the historic Garden Senato into an immersive experience that emphasizes the vital relationship between water, design, and sustainability.
Lead: Milan Design Week 2025 is set to host GROHE’s Aqua Gallery from April 8 to April 13, 2025, at the historic Garden Senato in Milan, Italy. With a mission to connect people with water in an environmentally conscious way, GROHE, a leading brand in bathroom solutions and kitchen fittings, continues to impress visitors by showcasing the artistry behind its products and their impact on the environment. The installation features unique sculptures, educational displays, and a striking Aqua Bar made from recycled plastic bottles, addressing the critical issues of water pollution and sustainability.
Immerse Yourself in the GROHE Aqua Gallery
– **Event Dates**: April 8-13, 2025
– **Location**: Historic Garden Senato, Via Senato 14, Milan
– **Exhibition Focus**: Relationship between water, design, and sustainability
From April 8-13, visitors at Milan Design Week can experience the GROHE Aqua Gallery, an exhibition that blurs the lines between indoor and outdoor elements while highlighting the brand’s commitment to water-centered design. Curated to echo the theme of ‘Connected Worlds’ defined by Milan Design Week, the installation features GROHE products presented as functional objects and exquisite artifacts.
The Aqua Gallery embodies GROHE’s philosophy, “Pure Freude an Wasser,” which translates to “Pure Joy of Water.” As visitors stroll through the exhibition, they will discover various installations that not only celebrate the beauty of water but also address essential environmental themes, showcasing responsible water usage and eco-friendly design practices.
A Deeper Look at Design and Functionality
As environmental concerns continue to rise, GROHE’s Aqua Gallery will serve as a platform to discuss and demonstrate sustainable practices in design. Patrick Speck, the Leader of LIXIL Global Design EMENA, explains this approach succinctly: “It draws from a deep understanding of human needs, culture, and the natural environment, combined with cutting-edge technologies.”
The collaboration with the LIXIL Global Design team signifies an important fusion of aesthetics and functionality, meticulously crafted to appeal to the senses while providing architectural solutions to real issues affecting our planet.
The Aqua Bar: A Statement on Sustainability
– **Featured Installation**: Aqua Bar made from 100% recycled plastic bottles
– **Environmental Message**: Addressing water pollution and single-use plastics
A key element of the GROHE Aqua Gallery will be the Aqua Bar, which stands as a bold statement on sustainability. Constructed entirely from recycled plastic bottles, this installation will not only serve guests with refreshments but will also provoke thought regarding the environmental impact of single-use plastics.
As guests interact with the Aqua Bar, they will be invited to reflect on pressing ecological issues, including water pollution and alternative sustainable practices. This not only enhances their experience but also encourages a personal commitment to eco-friendly choices in their daily lives.
Engagement Through Creativity
Visitors to the Aqua Gallery will be invited to take part in the Aqua Atelier, where they can express their inspiration through creativity by crafting an “Aqua Poem.” This interactive element allows participants to articulate their thoughts and experiences related to water, further deepening their connection to the installations around them.
By intertwining art and ecology, GROHE fosters a holistic experience that highlights the concept of ecological responsibility while showcasing innovative design in products.
Event Details and Attendance Information
If you wish to attend the GROHE Aqua Gallery during the Milan Design Week, plan your visit as follows:
– **Opening Hours**:
– April 8-9: 10:00 AM – 7:00 PM CET
– April 10: 10:00 AM – 4:00 PM CET
– April 11-12: 10:00 AM – 9:00 PM CET
– April 13: 10:00 AM – 6:00 PM CET
For more information about the installation and to register for attendance, visit [milan.grohe.com](http://milan.grohe.com).
About GROHE
– **Brand Vision**: To create innovative water solutions that combine quality, design, and sustainability
– **Social Media**: Find GROHE on Instagram [@grohe_global](https://www.instagram.com/grohe_global/?hl=en)
The GROHE team is committed to evolving with the times as it showcases its products and values at Milan Design Week 2025. Expect to engage with cutting-edge designs that resonate with both individual needs and global issues. Together, they represent a vision of a sustainable future in design and water usage.
Conclusion: As Milan Design Week 2025 approaches, GROHE’s Aqua Gallery promises an enriching experience that blends creativity and sustainability. This showcase not only emphasizes the essential relationship between humans and water but also highlights the brand’s commitment to eco-conscious innovation. Visitors will leave with new insights and inspiration to champion sustainability in their own lives.
Keywords: GROHE, Aqua Gallery, Milan Design Week 2025, sustainability, water awareness, design innovation, recycled plastic, eco-conscious design
Hashtags: #GROHE #MilanDesignWeek #Sustainability #EcoFriendly #WaterConservation #DesignInnovation
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